Vol. 1 No. 02 (2023): Research Studies of Business (RSB)

Articles

• Platform Power: Investigating the Dynamics of Dominant Platforms and their Impact on Industry Competition

  Dr. Jessica Wong, Dr. Sarah Miller (Author)

  59-68

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• The Gig Economy: Opportunities and Challenges of the Non-Traditional Workforce Model

  Prof. Thomas Robinson , Prof. David Wang (Author)

  69-76

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• Data-Driven Decision Making: Leveraging Analytics and AI for Strategic Advantage

  Prof. Alexander Garcia, Dr. Jennifer Adams (Author)

  77-85

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• Building Brand Trust: The Role of Transparency, Authenticity, and Ethical Practices in Consumer Engagement

  Dr. Michelle Brown, Prof. Kevin Anderson (Author)

  86-94

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• A Comparative Analysis of Corporate Social Responsibility Initiatives Across Different Industry Sectors

  Dr. Jennifer Adams, Dr. Kimberly Taylor (Author)

  95-103

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• The Impact of Behavioral Nudges on Consumer Choice and Decision-Making Processes

  Prof. David Wang, Prof. Richard Davis (Author)

  104-111

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• Building and Validating a Theoretical Framework for Understanding Organizational Agility

  Prof. Kevin Anderson, Dr. Michelle Brown (Author)

  104-111

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• The Impact of Corporate Culture on Employee Satisfaction and Performance: A Comprehensive Study

  Dr. Ayesha Saeed, Dr. Maria Rodriguez (Author)

  112-118

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• Beyond the Bottom Line: Redefining Value Creation in the 21st Century

  Prof. Muhammad Ali Chaudhry, Dr. Sophie Müller (Author)

  119-125

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